Terminix 2011 / TVCs Campaign


Terminix is the USA largest pest-control provider which assists homeowners in proactively protecting themselves from the financial and health issues associated with pest problems. The main creative challenge of this project was to develop the creatures, generating these monsters: we were searching for something unexpected and at the same time it had to have the insects features, but magnified.

Some more info and “making of” on this project can be found in the press release. [Click here to download]


Direction & Art Direction: Dvein 
Character design & development: Dvein 
Producer: Esther de Udaeta 

Client: Terminix
Agency: Publicis Dallas 
EVP, ECD: Shon Rathbone 
SVP, Group Creative Director: Julia Melle 
VP, Creative Director - Art: Pete Voehringer 
VP, Creative Director - Copy: Steve Grimes 
SVP Director of Integrated production: Jaime Roderer

Production Co.: Blacklist 
Executive Producer: Adina Sales 
Producer: Michael Neithardt

Post-production & VFX: Vando 
Producer: Ignasi Céspedes 
Character modeling: Álvaro Gasco, Dvein 
Modeling Artists: Omar Sarmiento del Barrio, Javier Jaen, Marc Calvelo, Jonatan Catalan
Set modeling & texturing Artists: Javier León, Jaime Fernandez Muro, Kepa Casado, Jonatan Catalan, Marc Calvelo, Álvaro Gasco, Dvein 
Character TD: David Corral
Character Animator: Hugo García 
Lighting & Rendering Artists: Javier León, Kepa Casado, Dvein 
Special Effects: Kepa Casado, Lluís Roig Comas, Roberto García 
FX Artist: Marco Rossi 
Compositing Lead: Roberto García 
Compositing: Rodrigo Fiallega, Dvein

Music & Sound Design: Hecq 
Sound Mix: Infinia, Marc Gonell and Hecq

Special thanks to Furia Digital